Services

A comprehensive approach and services including design, HTML programming, campaign management and marketing automation.

  • Design
  • Management
  • Journeys
  • Orchestration
  • Personalisation

Email design

Do your designs not take into account the particularities of the email channel and do not optimise the user experience? Digital Response's design team combines the creative and technical dimensions with an understanding of the latest industry trends.

  • Commercial, trigger and transactional emails.
  • Creation of modular templates.
  • Application of interactive resources and video.
  • Adaptation to Dark Mode reading environments.

Campaign management

Would you like to send more, more targeted and more personalised campaigns but lack the time? Is the management of communications with multiple language versions poorly optimised?

We combine technology and processes in an Agile Campaign Management system, which allows us to manage more personalised and segmented campaigns in less time and minimising errors.

Activation of journeys

Does the activation of new Journeys take longer than desired? Is the lack of coordination between marketing and technology teams delaying the implementation of new initiatives?

Our data and CRM service, with extensive experience in planning and activating journeys in dynamic and complex environments, specialises in meeting the needs of marketing teams.

Multi-channel orchestration

Is the integration of different channels slow to be implemented due to lack of time and expert hands? Are you lacking expertise with your current Marketing Cloud - CRM?

We help you to deploy CRM programmes that combine email, push notifications, in app messages, message centre, pop ups and whatsapp. By integrating with your team, we can deliver on the use cases that arise, on time and without errors.

Personalisation to scale

When do you want to personalise content, data Are you having difficulties applying the personalisation language of your CRM or Marketing Cloud?

Our specialists will help you integrate data from different sources and exploit dynamic content to hyper-personalise communications. 

Methodology

Process automation and optimisation

We have developed the Agile Campaign Management (ACM) system that combines technology and agile management methodology with which you can achieve the following results:

-80% of mgmt. time

Save time on manual tasks, and spend it on higher value tasks.

-90% of layout time

Automates the process of generating HTML parts from the design.

+70% in personalisation

We combine customisation with agile methods.

99.9% error free results

Automating the process drastically reduces human error.

Contact us now

With our support, every communication becomes a valuable opportunity to strengthen your customer relationships and maximise the impact of your campaigns. Leave us your details and we will contact you shortly.

Email: info@digitalresponse.es
Barcelona: +34 936 116 034
Madrid: +34 917 916 634